Side-note, I might start doing my own fan-translation of the manga (if I can find the hecking Japanese version anywhere–how is it easier to find HD English scans online than the original Japanese?), since Viz messed up on a couple things.

this is literally just how foreign words work in japanese, they still pronounced it the same way though albeit in a japanese accent and it’s written in katakana

its the same as the Za Warudo meme and in katakana it’d be ザワルド

another example, lets use your name: フラシュロックアニメーター (in romaji it’d be furashurokkuanimeta)